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Playbook RG

About

Who builds Playbook RG, and why it’s open.

Playbook RG was created by Kahlil Simeon-Rose, a tenured gambling-policy researcher with experience developing player-education programs, measurement tools, and accreditation standards. Its Brand core is public domain so organizations can use and adapt the player information without negotiating a license.

Meet the person ↓

The person

Kahlil Simeon-Rose, Ph.D.

For more than fifteen years, Kahlil Simeon-Rose has worked where gambling research meets regulation and industry: studying how people read odds and risk across casinos, sports betting, online gaming, and, more recently, crypto.

Playbook RG grew out of that work: more than fifty peer-reviewed publications on player behavior, and years spent building the responsible-gambling programs that operators and regulators use today. The full publication record is available on Google Scholar.

Appointment
Associate Professor (tenured), Washington State University, Carson College of Business, School of Hospitality Business Management.
Focus
Public policy and consumer behavior in gambling: casinos, sports betting, online gaming, and, more recently, crypto.
Earlier
Director of Research at the UNLV International Gaming Institute; Director of Social Responsibility at the British Columbia Lottery Corporation; Senior Policy Researcher at the Responsible Gambling Council of Canada; Honorary Lecturer at the University of Sydney.
Education
Ph.D. in Hospitality Administration (UNLV); M.A. in Economics (University of Toronto); B.Com. with honors (University of British Columbia).
Service
Inaugural Responsible Online Gaming Association advisory committee; scientific advisory board of the German Foundation on Gambling Research; Canadian Gaming Association responsible-gambling subcommittee.
Recognition
Two-time National Council on Problem Gambling research award recipient; named to Global Gaming Business’s “40 Under 40.”

Provenance

Programs you may already know.

This earlier work helped produce three programs and measures still used across the field. Each was developed with partners in research, the lottery sector, or standards organizations. Playbook RG brings those lessons together in one open framework.

Positive Play Scale

A standardized measure

A standardized measure of responsible-gambling behavior, co-developed to assess how well players stay informed and in control rather than measuring only whether harm has occurred.

GameSense

British Columbia Lottery Corporation

A player-facing responsible-gambling program he co-developed while leading social responsibility at BCLC, since licensed by other jurisdictions and operators.

RG Check for iGaming

Responsible Gambling Council

An independent accreditation standard for online responsible-gambling programs, co-developed at the council to assess operator practice against defined requirements.

The practice

Backed by a working practice.

Playbook RG is published by Kahlil Simeon-Rose’s gambling economics, policy, and regulation practice at gamblingpolicy.com: the same practice that produces economic-impact studies, policy research, independent responsible-gambling program reviews, and expert-witness work for governments, regulators, legal teams, and operators.

The hosted Playbook products make that work available to more teams. The standard itself remains open.

See the consulting practice →

Why it’s open

A standard only works if everyone is free to use the same words.

The core is public domain, so player-education copy can launch without licensing fees or attribution requirements.

Playbook Brand—including the voice principles, messaging library, templates, and game guides—is dedicated to the public domain under CC0. No license or attribution is required. Academy, Tools, and Review are hosted products, and their revenue supports the continued development of the open standard.

Collaboration

Ways to contribute.

Playbook RG is designed to be extended. The source, documentation, and collaboration channels are open to work in the areas below.

  1. Jurisdiction modules

    Adapt the Brand system to a regulator’s specific rules and disclosures, then contribute the module back for others to reuse.

  2. Translations

    Help translate the game guides and messaging library so the standard reads naturally in more languages.

  3. Evaluation partnerships

    Test the framework in the field through measurement studies, academic collaborations, and shared findings.

  4. Pilots

    Run Playbook RG with real players and report back, so the next revision of the standard reflects practice, not theory.

Scope

Playbook RG is an education and communication framework. It is not a clinical resource, and it does not diagnose, treat, or counsel. Anyone who needs help with their gambling should reach a qualified professional or a local problem-gambling helpline.

Get started

Start with the open core.

The fastest way to understand Playbook RG is to take the public-domain Brand system and use it. Everything else builds on that.